NADI, FIJI – April 17, 2025: Responding to the growing need for efficient digital tools in Fiji’s tourism sector, Counterpoint Group Ltd, a leading Nadi-based software and marketing service provider, has strategically partnered with Nabooki, a leading Australian booking system for tour and activity providers. This collaboration directly addresses the challenges faced by MSME local tour and activity businesses by providing access to a seamless, commission-free booking solution backed by dedicated local support.
This partnership solves key pain points for Fijian tour and activity providers by offering:
● Seamless Online Booking Capabilities: Nabooki’s platform enables businesses to easily offer real-time online bookings, enhancing accessibility for customers and reducing manual booking processes.
● Integrated Payment Processing: The system facilitates secure and efficient online Credit Card payment processing, improving cash flow and reducing administrative burdens.
● Efficient Booking and Customer Management: Nabooki provides tools for streamlined booking management, customer data organisation, and enhanced communication for improving operational efficiency and customer satisfaction.
● Dedicated Local Support: Counterpoint’s Nadi-based team provide hands-on support for onboarding and ongoing assistance, ensuring a smooth transition to maximise the benefits of Nabooki’s platform. This local presence guarantees timely and culturally relevant support.
“Our partnership with Nabooki directly addresses the tour and activity provider’s need for a cost-effective digital booking management system that securely processes guest credit card payments,” stated Craig Smith, Director of Counterpoint Group Ltd. “By providing local support for Nabooki’s powerful platform, we are empowering MSME tourism operators with the technology innovation they need to thrive, improve their service delivery, and ultimately grow their businesses.”
Richard Tenser, CEO of Nabooki, echoed this sentiment, stating, “We are delighted to join forces with Counterpoint to enhance our Pacific reach. Their deep understanding of the local market and commitment to customer success make them the ideal partner for our growing operator community throughout Fiji. We believe our commission-free model and robust features will provide significant benefits to tour and activity providers in the region.”
This initiative is proudly supported by Pacific Trade Invest (PTI) Australia’s Digital Tourism Program, which aims to empower MSMEs in the Pacific tourism sector through the adoption of digital tools and technologies. This partnership directly aligns with PTI Australia’s mission to foster economic growth and enhance the competitiveness of Pacific Island businesses.

