Tourism growth area

Fiji Times – Sunday 07th May 2017.

TOURISM Fiji chief executive officer Matthew Stockel says there is potential to grow Fiji’s youth niche market in the tourism industry.

He said the youth market also contributed to Fiji’s backpacking market.

“The youth market has a great potential out of our short-haul and long-haul markets,” he said.

“I see them as a great market to target to help fill up our off seasons particularly in October, November and December.

“We have appointed a niche experiences manager at Tourism Fiji who’s responsible for the marketing of our niches of one is youth,” Mr Stockel said. Read more…