Blue Swan Daily – Monday 16th September 2019
Loyalty has been at the heart of many business strategies over the past couple of decades. This has been particularly true for the airline sector where special departments at major carriers have been working hard to remain attractive to commercially import passengers (CIPs) as much as the very important people (VIP) market that for so long had been their focus.
Just as that wave, supported mainly by air mile schemes and loyalty offers, has been successfully surfed, a much larger wave that has been on the horizon for some time is getting close and many believe that airlines need to move much more quickly than we are currently seeing in order to meet the needs of future travelers. Read more…
